Key figures

96000
participants
106
€ average shopping basket*
82
% visitor satisfaction rate*
900
attending journalists

Who are you ?

Artisans & Independent Makers

Are you a chocolatier, pastry chef, baker, or a creator of sweet delights of any kind? The Salon du Chocolat & Pastry Shows are a powerful platform to grow your brand visibility, connect with new audiences, and expand your business.

Industry Players

Are you part of a large SME, mid-sized company, or multinational in the cocoa, chocolate, or pastry-bakery sector? Take advantage of the Salon to launch new products, build brand awareness, and engage directly with your target market.

Business Professionals

Every year, the Salon du Chocolat & Pastry Shows bring together professionals looking for production, packaging, and raw materials solutions. Do you manufacture equipment, provide packaging solutions, or distribute ingredients? Join the event to connect directly with key players in the value chain and unlock new business opportunities.
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Why exhibit on the Salon du Chocolat ?

Animated stand at the Salon du Chocolat with visitors discovering chocolate creations.

Grow your customer base

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New chocolate products presented on an exhibition stand.

Increase your visibility and brand awareness

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Discussion between an exhibitor and a professional buyer at the Salon du Chocolat.

Connect with professionals

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Chefs demonstrating live pralines.

Showcase your expertise

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Presentation of a professional machine for the cocoa and chocolate industry.

Explore the latest trends and innovations

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Enjoy the highlights of the Salon du Chocolat Paris 2025

Spectacular chocolate creations, exceptional know-how, enthusiasts from the four corners of the globe… The 30ᵉ edition of the biggest event dedicated to chocolate and pastry promised, once again, to be a celebration of all the richness of the cocoa universe, filled with discoveries, sharing, and wonder for gourmands of all ages.

 

Join us from October 28 to November 1, 2026.
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Salon du Chocolat et de la Pâtisserie in Paris: the must-attend event for industry professionals

Among the most visited consumer trade fairs in Paris, the Salon du Chocolat et de la Pâtisserie welcomes over 96,000 visitors each year, celebrating the world of chocolate, cocoa and pastry. A true business hub, the event has become a strategic platform for industry professionals, artisans, global brands, and gourmet innovation leaders.

With nearly 240 exhibitors, over 1,000 hours of live programming, culinary demonstrations, masterclasses and tastings, the show delivers a unique immersive experience that blends indulgence with business opportunities. It’s the ideal stage for exhibitors to boost their visibility, test new products, and access new markets.

The opening night on october 27, 2026, promises an exclusive dive into the world of premium chocolate. More than just a show, the Salon du Chocolat is a flagship professional event where innovation, craftsmanship and passion meet.

* visitor feedback survey